Nike

Creative Director

Executive Producer

Art Direction

Design & Animation

Producer

Sound Design

Documentation

A dynamic video installation on a 15m curved screen, setting the scene at Nike’s Amsterdam Clubhouse. An abstract brand film driven by athletic motion capture and dynamic Flyknit patterns, designed to amplify the reveal of Nike’s Olympic uniforms for Rio.

Created for a dynamic video installation on a 15m curved screen, setting the scene at Nike’s Amsterdam Clubhouse. An abstract brand film driven by athletic motion capture and dynamic Flyknit patterns, designed to amplify the reveal of Nike's Olympic uniforms for Rio.
https://www.field.io/project/nike-track-field

Nike Track + Field – Volt+ Brand Film

Credits

A dynamic video installation on a 15m curved screen

Track + Field

Everyday Experiments

Forecast

System Aesthetics

An agile + responsive lab, striving to forecast societal, environmental + technological shifts. Conceiving, drafting and visualising transformative, speculative visions – A catalyst for sea change.


